Hey Houston! Did you know you have a new bridal gown store in town? I was so excited when Hayley contacted me about her vision for this shoot: models in gowns in multiple sizes, ethnicities and genders. Modern Affinity‘s mantra is to be warm, welcoming and inclusive to anyone who wanted wedding wear. Hayley and Joe are so passionate about this that all the vendors they pair with are LGBTQ+ supportive. Once we got started talking about concepts for the shoot, I knew it would be a fun, inclusive Houston branding session!
Hayley saw in her head a shoot that had models of various sizes. She wanted a nod to being inclusive in the LGBTQ+ community. And the perfect way to do it was to have balloons that look like a rainbow as a backdrop. Hayley rented a studio for the session, got the balloons and voila! An epic look for photos! The models were all different sizes, ethnicities and genders, which made for completely unique photos for Modern Affinity. As a wedding apparel shop trying to be different in Houston, I feel this shoot did everything they were aiming for.
Branding shoots cannot happen without an amazing team. Here are the awesome people who made this one happen:
Studio: Houston Rental Studio
Hair and Makeup: Nyoka Gregory Beauty
Balloons: Big Ass Balloons
Client: Modern Affinity
So what did you think of this inclusive Houston branding session? Do you feel like Modern Affinity Bridal have images that will appeal to people of all different looks and sizes? Let me know in the comments!
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